Boy Epic Shares Video for "Trust", Talks Love of Film and Bad Juju

Boy Epic has just released a music video for his track “Trust,” and it does not disappoint. This iHeart Radio rising star has been releasing teaser trailers for this music video for a while, building up the hype, and now that it’s here, we can’t get enough of it.
This video is packed with the action of a cinematic movie — fully equipped with guns, cigarettes, and a love story. The video is dramatic and thrilling to watch, while still matching and staying true to the song itself. It’s steamy and emotional, and absolutely captivating. The track is catchy, with a strong beat to act as the backbone. We don’t want to give too much of the video away, so check it out for yourselves.
In honor of the video release, we got a second to catch up with Boy Epic.
I love that you’ve described your work as “cinematic alternative,” and that you truly utilize your talents to create an experience. What inspired you to do that with your body of work, by the way?
Movies have always been my escape from reality. They’ve helped me through some very tough times in my life. With my music, I want to try and give that same effect to my fans. Not only from the lyrical truth in my songs, but the also with visual story telling. I feel it’s important for everyone to know where these emotions come from and that they are a direct representation of my heart and mind. Ultimately giving them a cinematic experience.
Holy shit your video for “Trust” is immaculate. What inspired it, specifically?
Again, my love for movies. I’ve had my far share of loss in my life and it affected me deeply. It’s an uncomfortable subject but I know most people in this world have experienced loss and I wanted to capture that with this video. The video, for me, represents lack of “Trust”. Not only in others, but within myself. It’s a terrible reality that some of us walk around not feeling good enough for the world. Not good enough for someone else.
What was storyboarding this like? Did you already have an idea of what you wanted to do with it, or did it kind of develop as it went?
I had an initial idea of what I wanted this story to be. Playing off the lyrics in the song helped me fully realize where the story needed to go. I grabbed influence from movies such as: Inception, By The Sea, and Live By Night. After that, I started developing these characters with my costar Melissa Cordero. Together we painted this picture of our own colliding experiences and it blossomed into this beautiful tragic story. Initially there was going to be a greater deal of detail for character development reasons, but theres only so much you can do in under 4 mins for a music video. With that being said, I feel like this story is far from over and the world these two characters live in, have potential to continue. The ending is not what you think it is.
Do you have any fun anecdotes from production?
Although it was a lot of fun filming this on production day, as a director, I take what I do very serious. Time is everything and when I show up on set, its go go go and not stoping until I get everything I need. Having a wonderful and hardworking crew helped tremendously. Shooting “Trust” has really been one of the most rewarding experiences of my life because I learned so much. I didn’t go to school for any of this. I’m a self taught guy surrounded by people who believe in me and my ideas. So I have to act accordingly. But it is a hell of a lot of fun and I’m enjoying every second of it!
Has bad juju been following you around since you smashed that mirror, or what?
So far I’m good, I think. I don’t really believe in that kind of thing but if needed, I would like to use this opportunity to apologize to the mirror Gods..
Now that you’ve basically played a character as close to Bond as possible, what do you plan to do to top it?
First off, thank you for the comparison. I’m actually sitting here answering these questions in a suit with my trusty Beretta on the table next to me. Kidding. As far as my future characters and ideas go, I can’t tell you my secrets, but I can tell you I have plenty. There is so much I want to do. With that being said, go listen to “Trust” a million times, watch the video a million times and share it with as many people as you possibly can so I can one day, eventually, give you the REAL exciting stuff that is begging to come to come to life.
What’s up next for you, sir?
What’s next for me? The live show..
Keep up with Boy Epic here.