Blu's Warner Bros debut No York was kept under serious wraps to avoid the cursed leak, and then without warning the entire LP became available on a Youtube account named PASSER07 – go figure. The album art spells out Y-O-R-K over image from Cut Copy's Zonoscope, dropping a giant white Y over Manhattan drowning, and a K over a classic Snoop Dogg photo. Viewed separately, which will be possible as each of the four images will make up a special edition of the album art, the conceit hints of meme mockery as though the once nihilistic visual of Snoop pointing a gat at the camera has been diluted to “k whatever” shrugs.