The lyric video was initially introduced to buy some time in between the release of a single and the need to make a video for it—as attention spans grow shorter, something in between started to feel like a necessary middle-step. However, the medium has since evolved into a brand of visual consumption all its own, knowing that an impatient audience wouldn't be quite content with only words flashing on a screen. In the case of Body Parts' "Unavoidable Things", the video itself is much more than just the words—and if when you watch it unfold, it's almost easy to forget that the lyrics are still there. Mixing fire and water, "Unavoidable Things" grows from a dancy, disco track to a bizarre and thoughtful art project.
Body Parts' Fire Dream releases on Father/Daughter Records on October 29. You can preorder that here.